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06 Apr 2016
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Online marketing is a crucial aspect of marketing strategies across all industries. Automotive dealerships are not any exception. Actually, online marketing is wonderful for automotive customers with 46 percent proclaiming that automotive marketing on websites is �very helpful.� Only 29 percent said the same about newspaper marketing.

So that you can improve your dealership marketing you'll want a web marketing strategy. The very first online area you need to concentrate on is your website.

In terms of form of websites use to help make decisions about buying a new car, 65 % of shoppers say automotive brand websites are the most informative. This means that to be able to engage potential prospects and increase...